Eaze
As the Social Media Manager at Eaze, I wasn’t just responsible for social media copy. I was responsible for all copy across all surfaces: Email marketing, SMS notifications, website copy, product copy, OOH — and more. I managed one copywriter and two bloggers.
Content Strategy
I created “Monday Munchies” and hired VICE writer Justin Caffier to pair iconic LA dishes with cannabis products on Eaze’s platform. I also hired astrologer/novelist Anna Dorn to write astrological content about cannabis.
Social Media
I grew our social audience by 33% and increased engagements by more than 55%.
You may be wondering: Some of these visuals are giving amateur. That’s because they are. We didn’t have an on-staff graphic designer for social media. I did my best.
Email Marketing
